Privacy Policy

Last updated: 26 September 2026

At EbeautyPlace, we respect your privacy and are committed to protecting your personal information.

This Privacy Policy explains how we collect, use, store and protect your personal information when you visit our website, contact us, make or attend an appointment, purchase a service, make a payment, communicate with us through social media or otherwise interact with EbeautyPlace.

Please read this Privacy Policy carefully to understand how we handle your personal information.

1. Who We Are

EbeautyPlace is a beauty business providing professional and personalised beauty services, including hair styling, braiding, natural hair care, wigs, nails, makeup, facials and related beauty treatments.

For UK data protection purposes, EbeautyPlace is responsible for deciding how and why your personal information is collected and used. This means that EbeautyPlace acts as the data controller for the personal information covered by this Privacy Policy.

Business name: EbeautyPlace
Trading address: 105 Goathland Avenue, Longbenton, Newcastle upon Tyne, NE12 8DB
Email: ebeautyplace3@gmail.com
Telephone: +44 7771 081084

For questions about this Privacy Policy, your personal information or your data protection rights, please contact us using the details above.

2. Who This Privacy Policy Applies To

This Privacy Policy applies to people who:

  • Visit our website;

  • Make or enquire about an appointment;

  • Receive beauty services from us;

  • Purchase a service or product;

  • Contact us by telephone, email, website form or social media;

  • Subscribe to marketing communications;

  • Participate in a consultation or patch test;

  • Provide photographs, videos, reviews or testimonials;

  • Make a booking on behalf of another person; or

  • Otherwise interact with EbeautyPlace.

Where a parent or guardian makes a booking on behalf of a child or young person, this Privacy Policy also applies to the information provided about that child or young person.

3. Personal Information We Collect

The information we collect depends on how you interact with EbeautyPlace and the services you request.

Identity and Contact Information

We may collect:

  • Your name;

  • Email address;

  • Telephone number;

  • Address, where required;

  • Age or date of birth where relevant to a service;

  • Parent or guardian details where appropriate; and

  • Social media username or profile information when you contact us through social media.

Appointment and Booking Information

When you book an appointment, we may collect:

  • The service you have selected;

  • Appointment date and time;

  • Appointment history;

  • Service preferences;

  • Additional services or add-ons;

  • Deposit and payment information;

  • Rescheduling information;

  • Cancellation information;

  • Missed appointment information; and

  • Relevant notes relating to your appointment.

Our online appointments are currently managed using Acuity Scheduling, which is part of Squarespace.

Beauty and Consultation Information

Depending on the service you request, we may collect information such as:

  • Hair type and condition;

  • Hair or beauty preferences;

  • Previous hair or beauty treatments;

  • Skin type or condition;

  • Nail condition;

  • Products previously used;

  • Consultation notes;

  • Patch-test information;

  • Treatment preferences;

  • Products used during your appointment; and

  • Aftercare information.

We only collect information that is reasonably necessary to provide the service requested.

Health, Allergy and Sensitivity Information

For some beauty services, we may need to ask about information relevant to providing a treatment safely. This may include:

  • Allergies;

  • Skin sensitivities;

  • Scalp sensitivities;

  • Previous reactions to products or treatments;

  • Relevant medical conditions;

  • Medication that may affect a treatment;

  • Pregnancy where relevant to treatment suitability; and

  • Other information necessary to determine whether a particular treatment is suitable.

Health information receives additional protection under UK data protection law.

Where required, we will ask for your explicit consent before collecting or using health information for the purpose of providing a beauty treatment.

You do not have to provide this information. However, where information is necessary to determine whether a treatment can be provided safely, we may be unable to provide the treatment without it.

4. Payment Information

When you make a payment or pay a deposit, we may process information including:

  • Amount paid;

  • Service purchased;

  • Deposit amount;

  • Outstanding balance;

  • Payment status;

  • Transaction reference;

  • Refund information; and

  • Billing information.

Payments may be processed through third-party payment providers such as PayPal and Stripe, where enabled.

Your payment provider processes your payment details securely. EbeautyPlace does not normally receive or store your complete payment-card number, security code or online banking credentials.

Your payment provider may process your information under its own privacy policy.

5. How We Collect Your Information

We may collect personal information directly from you when you:

  • Visit our website;

  • Complete a contact form;

  • Book an appointment;

  • Create or manage an online booking;

  • Reschedule or cancel an appointment;

  • Attend an appointment;

  • Complete a consultation or consent form;

  • Make a payment or deposit;

  • Contact us by telephone or email;

  • Contact us through social media;

  • Subscribe to marketing communications;

  • Leave a review or testimonial; or

  • Give us permission to take or use photographs or videos.

We may also receive limited information from third parties that help us provide our services, including:

  • Squarespace;

  • Acuity Scheduling;

  • PayPal;

  • Stripe;

  • Social media platforms;

  • Website analytics providers; and

  • Other technology providers used to operate our business.

Where someone makes a booking on your behalf, we may receive your information from that person.

6. How and Why We Use Your Information

We only use personal information where we have a lawful reason to do so.

Managing Appointments

We may use your information to:

  • Arrange appointments;

  • Confirm bookings;

  • Send appointment reminders;

  • Process deposits;

  • Contact you about your appointment;

  • Reschedule appointments;

  • Process cancellations;

  • Maintain booking records; and

  • Manage our cancellation and no-show policies.

We generally process this information because it is necessary to take steps at your request before providing a service or to fulfil our agreement with you.

Providing Beauty Services

We use relevant information to provide the beauty services you have requested and personalise those services where appropriate.

This may include your treatment preferences, previous services and consultation information.

Treatment Safety

Where appropriate, we may use allergy, sensitivity, patch-test or relevant health information to assess whether a particular treatment is suitable for you.

Where required by data protection law, we will obtain your explicit consent to process this type of sensitive information.

Processing Payments

We may process your information to:

  • Collect deposits;

  • Accept full payments;

  • Record outstanding balances;

  • Issue receipts;

  • Process refunds;

  • Deal with payment enquiries; and

  • Maintain appropriate financial records.

Customer Service

We may use your information to:

  • Respond to enquiries;

  • Answer questions;

  • Handle complaints;

  • Resolve disputes;

  • Provide aftercare information; and

  • Improve our services.

Protecting Our Business

Where necessary, we may use personal information to:

  • Prevent or investigate fraud;

  • Protect our website and booking systems;

  • Enforce our booking terms and policies;

  • Establish, exercise or defend legal claims;

  • Protect our clients, staff and business; and

  • Comply with lawful requests from authorities.

7. Appointment Emails, Text Messages and Reminders

When you make an appointment, we may use your contact information to send service-related communications such as:

  • Booking confirmations;

  • Appointment reminders;

  • Rescheduling confirmations;

  • Cancellation confirmations;

  • Payment receipts;

  • Deposit confirmations;

  • Follow-up messages;

  • Treatment or preparation instructions; and

  • Important changes relating to your appointment.

These messages are part of managing your booking and are different from promotional marketing.

Our booking communications may be sent through Acuity Scheduling/Squarespace or another communications provider used by EbeautyPlace.

8. Marketing Communications

With your permission, or where otherwise permitted by law, we may contact you about:

  • Special offers;

  • New services;

  • Seasonal promotions;

  • Beauty treatments;

  • Salon news;

  • Events;

  • Discounts; and

  • Other EbeautyPlace updates.

You can unsubscribe from marketing communications at any time.

You can do this by using the unsubscribe option included in an email, following any opt-out instructions provided in a message, or contacting us at:

ebeautyplace3@gmail.com

Opting out of marketing does not prevent us from sending essential communications relating to an appointment, payment or service you have requested.

9. Photographs and Videos

We may occasionally take photographs or videos of our work, including before-and-after photographs.

Where a photograph or video identifies you, we will obtain appropriate permission before using it for promotional purposes.

With your permission, photographs or videos may be used for:

  • Our website;

  • Our professional portfolio;

  • Instagram;

  • Facebook;

  • Other social media;

  • Advertising;

  • Promotional materials; and

  • Examples of our work.

You can refuse permission without affecting your ability to receive our services.

Where we rely on your consent, you may withdraw that consent for future use by contacting us.

Withdrawal will not affect uses that lawfully occurred before consent was withdrawn. We may also be unable to control copies or reposts made by other people after material has been published online.

10. Children and Younger Clients

Some EbeautyPlace services may be available to clients under the age of 18.

Depending on the client's age and the treatment requested, we may require:

  • A parent or guardian to make or approve the booking;

  • Contact details for a parent or guardian;

  • A parent or guardian to attend the appointment;

  • Appropriate consent before carrying out certain treatments; and

  • Separate permission before using photographs or videos of the client.

We do not knowingly use children's personal information for direct marketing without appropriate permission.

11. Who We Share Your Information With

We do not sell your personal information.

We may share personal information with trusted service providers where this is necessary to operate our business.

These may include:

Squarespace – used to operate and host our website.

Acuity Scheduling – used to manage appointments, confirmations, reminders, cancellations and rescheduling.

PayPal – where used to process payments.

Stripe – where used to process card payments and other supported payment methods.

We may also use:

  • Email and communications providers;

  • Cloud-storage providers;

  • Website analytics providers;

  • Social media platforms;

  • Accountants;

  • Insurers;

  • Legal advisers;

  • IT and website-support providers;

  • Banks and financial institutions; and

  • Other professional service providers.

We may also disclose personal information where required by law or where reasonably necessary to respond to a lawful request from a regulator, court, government authority or law-enforcement body.

Some providers may act as independent data controllers for certain activities and therefore process information according to their own privacy policies.

12. International Transfers

Some of the technology providers used by EbeautyPlace may process or store information outside the United Kingdom.

This may include website, booking, payment, email, analytics or social-media providers.

Where UK data protection law requires additional safeguards for an international transfer, appropriate measures will be used to protect personal information.

13. How Long We Keep Your Information

We will not keep personal information for longer than reasonably necessary.

How long information is retained depends on why it was collected and whether we need to retain it for legal, accounting, insurance, safety or dispute-resolution purposes.

For example:

General enquiries: We may retain correspondence for a reasonable period after the enquiry has been resolved.

Appointment records: We may retain booking and client records for a reasonable period after your last appointment.

Consultation and treatment information: Records may be retained for an appropriate period having regard to treatment safety, insurance requirements and potential legal claims.

Financial records: Payment and transaction information may be retained for the period required under applicable accounting and tax requirements.

Complaints: Information may be retained for as long as reasonably necessary to resolve the complaint and deal with any related legal matters.

Marketing information: We may retain your marketing preferences until you unsubscribe or the information is no longer required.

Photographs and videos: These may be retained while we have a valid reason and appropriate permission to use them.

When personal information is no longer required, we will delete, destroy or anonymise it where appropriate.

14. How We Protect Your Information

We take reasonable technical and organisational measures to protect personal information from:

  • Unauthorised access;

  • Accidental loss;

  • Misuse;

  • Unauthorised disclosure;

  • Alteration; and

  • Destruction.

Measures may include:

  • Password-protected accounts;

  • Restricted access to client information;

  • Secure online payment providers;

  • Secure booking systems;

  • Appropriate device security;

  • Software updates;

  • Backups where appropriate; and

  • Secure disposal of records.

Although we take reasonable steps to protect information, no website, internet transmission or electronic storage system can be guaranteed to be completely secure.

15. Cookies and Website Technologies

Our website may use cookies and similar technologies.

Cookies are small files placed on your device that help websites operate and may provide information about how visitors use a website.

Essential Cookies

Essential cookies may be required for functions such as:

  • Website security;

  • Website navigation;

  • Online forms;

  • Remembering privacy choices;

  • Appointment booking; and

  • Payment or checkout functionality.

Where cookies are strictly necessary for the website to function, they may not require consent.

Analytics Cookies

We may use analytics technologies to understand how visitors use our website, such as:

  • Pages visited;

  • Time spent on pages;

  • Device and browser information;

  • General website interactions; and

  • How visitors arrived at our website.

Where consent is legally required, these technologies will only be used after you have provided permission.

Marketing Cookies

Where used, marketing technologies may help us understand advertising performance or provide more relevant advertising.

Where consent is required, marketing cookies will not be activated until you have made an appropriate choice.

You can manage your preferences through the cookie banner or cookie settings available on our website.

16. Social Media and External Websites

Our website may contain links to third-party services such as:

  • Facebook;

  • Instagram;

  • Other social-media platforms;

  • PayPal;

  • Stripe; and

  • Other external websites or services.

If you follow an external link, the third party may collect information about you according to its own privacy policy.

EbeautyPlace does not control the privacy practices of independent third-party websites.

Please avoid sharing sensitive or confidential personal information publicly through social media.

17. Your Data Protection Rights

Under UK data protection law, you may have rights concerning your personal information.

Depending on the circumstances, these may include the right to:

  • Be informed about how your information is used;

  • Request access to personal information we hold about you;

  • Ask us to correct inaccurate information;

  • Ask us to complete incomplete information;

  • Request deletion of your information in certain circumstances;

  • Request restriction of processing in certain circumstances;

  • Object to certain uses of your information;

  • Object to direct marketing;

  • Request transfer of certain information where applicable; and

  • Withdraw consent where we rely on consent.

These rights are subject to applicable legal conditions and exemptions.

To make a request, please contact:

Email: ebeautyplace3@gmail.com
Telephone: +44 7771 081084
Address: 105 Goathland Avenue, Longbenton, Newcastle upon Tyne, NE12 8DB

We may need to ask for information to confirm your identity before responding to certain requests.

18. Privacy Complaints

If you have concerns about how EbeautyPlace has collected or used your personal information, please contact us first so that we can investigate the matter.

You can contact us at:

EbeautyPlace
105 Goathland Avenue
Longbenton
Newcastle upon Tyne
NE12 8DB

Email: ebeautyplace3@gmail.com
Telephone: +44 7771 081084

We will consider privacy complaints appropriately and respond in accordance with applicable data protection requirements.

You also have the right to raise a complaint with the Information Commissioner's Office (ICO), the UK's independent data protection regulator.

Information Commissioner's Office

19. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect:

  • Changes to our services;

  • Changes to our website;

  • Changes to our booking or payment providers;

  • Changes to how we process personal information; or

  • Changes to legal or regulatory requirements.

When we make changes, the updated Privacy Policy will be published on our website and the “Last updated” date at the top of this page will be changed.

We encourage you to review this Privacy Policy periodically.

20. Contact Us

If you have questions about this Privacy Policy, how we use your information or your data protection rights, please contact:

EbeautyPlace
105 Goathland Avenue
Longbenton
Newcastle upon Tyne
NE12 8DB

Email: ebeautyplace3@gmail.com
Telephone: +44 7771 081084

Opening hours:
Monday–Friday: 10:00 am–6:00 pm